First Camp
Borås Logo
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About Borås
First Camp operates a network of more than 70 camping destinations in Sweden, Norway and Denmark, offering campsites, cabins (stugor), and resort-style locations. The business provides online booking (including same-day check-in), seasonal and short-stay options, membership benefits via First Camp Club (points and discounts), package offerings for groups and corporate stays, and special passes such as a fixed-price motorhome pass. Many destinations include amenities and organized activities, and some sites are positioned as resort (First Camp Resort) or simpler (First Camp Easy) experiences. First Camp emphasizes easy online booking, flexible cancellation, value-for-money offerings, and sustainability through environmentally certified destinations.
Sector
Consumer Discretionary
Industry Group
Consumer Services
Industry
Hotels, Restaurants & Leisure
Subindustry
Hotels, Resorts & Cruise Lines
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