mParticle
Logo
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About
mParticle by Rokt provides a customer data platform that enables multi-channel consumer brands to deliver intelligent and adaptive customer experiences across any screen or device. The platform offers AI-powered customer insights, real-time data infrastructure, unified customer profiles, segmentation, analytics, and activation capabilities. It integrates with hundreds of APIs to help brands personalize marketing, improve targeting, and optimize operational efficiencies while ensuring data accuracy, security, and compliance with privacy regulations. mParticle supports brands in creating unified customer views, understanding customer journeys, lowering acquisition costs, growing lifetime value, and enhancing marketing effectiveness.
Sector
Information Technology
Industry Group
Software & Services
Industry
IT Services
Subindustry
Internet Services & Infrastructure
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