Snowplow
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About
Snowplow Analytics provides event-level customer data infrastructure that collects, validates, enriches and delivers high-fidelity behavioral data in real time to cloud data platforms. Its platform enables analytics teams to build Customer 360, journey analytics, attribution, real-time personalization and AI/agentic applications by streaming governed behavioral events into data warehouses, lakes, or streams while preserving data ownership and privacy controls. Snowplow emphasizes transparent, customizable instrumentation, data quality, and integrations for low-latency activation across analytics and operational stacks.
Sector
Information Technology
Industry Group
Software & Services
Industry
IT Services
Subindustry
IT Consulting & Other Services
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